The steps
- 1Set the goal
Shop visits? Followers? Awareness of a new product? One goal decides what the ending looks like.
- 2Pick a genre that needs no explaining
Customers will not read instructions. Choose a game understood from the first tap.
- 3Dress it in your identity
Your colors, your products as the things to collect, and the shop name on the first and last screens.
- 4Tie the ending to the offer
After the round, show the discount code or the order button, not just a score screen.
- 5Publish where your customers are
WhatsApp, your accounts, and a QR code on the table or the receipt.
Ideas by type of business
| Business | Game idea |
|---|---|
| Café or restaurant | Collect the right ingredients before time runs out |
| Clothing or perfume store | Match three of your own products |
| Car or furniture showroom | A 3D tour around the product |
| School or training center | A quiz on a subject you teach |
How do you know it worked?
- How many opened the link and how many finished a round.
- How many coupons were actually used.
- Whether people shared the game on their own.