Ways to publish and when each fits
| Route | What it needs | Suits |
|---|---|---|
| A browser link | A game that runs on the web, nothing more | A first game, a campaign or a game for your customers |
| App stores | A developer account, review and special preparation | A mature game with an audience |
| PC game platforms | An account, fees and a store page | A larger game people pay for |
Before you send the link
- 1Try it on a phone and a computer
Check that the touch controls work and that the game does not stutter on a mid-range phone.
- 2Make the start instant
One clear Start button. Every extra screen before play costs you players.
- 3Explain the controls in one line
A short sentence on the first screen: how to move and how to jump.
- 4Ask for one piece of feedback
With the link, ask something specific such as 'Where did you get stuck?' instead of 'What do you think?'.
Where to put the link
- WhatsApp groups, family and friends first.
- Your social accounts, with a short clip of gameplay.
- A printed QR code in your shop or at your event.
- Your website, if the game is part of a campaign.